Smiley has been a registered trademark since 1971.
It is now registered and used in over 100 countries for 25 classes of goods and service.
The Smiley name, SmileyWorld name, happy face logo, Smile logo, half Smile logo are also registered trademarks.
More than 1100 Smiley emoticons are registered with the Washington Library of Congress and protected by the Universal Copyrights Convention.
In the past 10 years Smileyworld ltd. has
signed more than 800 licensed contracts
worldwide and has been using its rights in most classes of goods and services in all important countries on the 5 countinents. Smileyworld works with over 60 law firms to protect its IP.
For detailed information about our trademarks, please contact our trademark department at tygoli@smileyworld.co.uk