Developed in partnership with the renowned designer Ora Ito, this high end brand develops added value goods using new technologies and industrial design, making consumers' lives easier and happier.
Smiley introduces an innovating concept the creation of a multi-specialist brand devoted to provide happiness in all its forms. The smiley lines are developed to make you feel better by following a HAPPY THERAPY.
ORA ITO
Declared the most influential Artist of his
generation by the acclaimed Wallpaper magazine, Ora - Ito became famous the
world over by hijacking the greatest
brands.
Propelled to the front of the International scene, he has since collaborated with the likes of L'Oreal, Vogue, Heineken, Kenzo, Honda, Davidoff, Guerlain, Swatch and Nike.